Iggy Peck, Architect

Iggy Peck, Architect is my new favorite-must-be-on-top-of-the-book-pile picture book. I’m four years late to the Iggy Peck party, but better late than never, right? Maybe they saved me some leftovers. Written in lilting and whimsical rhyme by Andrea Beaty and illustrated by the quirky and grin-inducing David Roberts, Iggy Peck is now up there on my favorite character list. Ramona Quimby is at the top of that list, and I think she and Iggy would be mischievous rascally pals.

I discovered that the book designer is Chad Beckerman, the Art Director at Abrams Books for Young Readers and Amulet Books. He has an fascinating blog, Mishaps and Adventures, where he blogs about his book design process. There is a section devoted to the evolution of a book cover, where he takes you through the process from beginning to end, and it is so very interesting. I would like to have coffee with Chad Beckerman. I would ask him a million billion questions and be hopped up on the high test fuel. Or tea, and I would daintily hold out my pinky finger and try to be quieter. Maybe I would even listen to him instead of spewing out my own book design obsessions.

Maybe. But I’m getting ahead of myself.

Young Iggy Peck is an architect and has been since he was two,

When he built a great tower – in only an hour-

With nothing but diapers and glue.

On the illustration to accompany this first page? Iggy’s round and rosy booty cheeks. Always good for a chuckle, even at 33 years old. Iggy’s poor parents have no idea how to contain his artistic expressions, and allow him to play and dream and construct all of the dreamlike things he can. When Iggy hits second grade and meets his nemesis teacher, Miss Lila Greer, she stifles his love for architecture. Why? Poor Miss Greer had a slightly unfortunate experience at a tall, tall building when she was younger. {Being stuck in an elevator with a French circus troupe did nothing to comfort her from this.} But on a class field trip to Blue River Pass, a footbridge collapses, and Iggy Peck and his architecture skills are needed (and wanted) to save the day.


Element of design: CONCEPT

Concept is a big and amorphous design notion to describe. It is the look and feel, the overall direction, and the abstract point hanging out behind the main point. Concept is related to unity. In visual arts, concept is conveyed to the viewer through mood and meaning. Every graphic element throughout a piece conveys SOMETHING. That something is the concept. In Iggy Peck, Architect, every small detail of the illustration and design presents just a little more of Iggy’s love for architecture and order.

The crane lifting the word Iggy right up over the word Peck.

Architecture tools as skyscrapers on the title page. Grid lines, reminiscent of blueprints.

Typography as structure on the title page.

Even Iggy’s parents are structural and statuesque.

And though shorter, so are his classmates. Note Iggy in the background, standing on his chair. (See…BFFs with Ramona. Easily.)

A dejected Iggy, surrounded by imposing white space, after he was told to squash his architecture dreams by Miss Greer.

The texture of the creek makes it feel rigid and strong, just how Iggy likes, while retaining its watery look.

The typography collapses on the page to reflect the action of the footbridge collapsing. Smart. Clever. Fun.

Spoiler Alert. Miss Greer walking to safety on Iggy’s bridge, reimagined as one of the greatest engineered bridges rather than the sticks and stones and underpants that they really used. Perhaps this is what Iggy sees in his architecture, perhaps it is what Miss Greer sees as her valiant rescue. I like to think they both see the same.

Dear Iggy Peck, surrounded by his heroes. And quite happy about it.


  • Posted October 14, 2011 at 4:00 pm | Permalink

    Oh my gosh! LOVE IT! My goodness, you are going to make my amazon bill go through the roof! lol. Now I need to go visit that other blog. Sounds wonderful!

  • Posted October 15, 2011 at 12:58 pm | Permalink

    I KNOW! I am going to need more bookshelves. 🙂

  • Posted July 8, 2013 at 9:26 am | Permalink

    Reblogged this on krittiya04.

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  • By Huff & Puff « Design of the Picture Book on May 23, 2012 at 2:08 pm

    […] Chad Beckerman, who wrote that post and designed Huff & Puff, also designed another favorite, Iggy Peck: Architect. And his blog is fascinating, so definitely have a look at his spot […]